Mid America Sales - Pool & Outdoor Living (3)

There was a time when the backyard was a focal point for the home. It was a place for family recreation, entertaining friends, or a relaxing haven fro...

Designing and building a swimming pool is a complex process. There is a lot that goes into it, and a lot of different hands touch the project from sta...

When a customer comes to you to purchase outdoor living products, they trust you with making an important addition to their home.

Not too long ago, the only way to purchase a pool was to work with a sales professional, who would come to your door, ask you some questions, and then...

The pool season is coming to a close, but that does not mean your work is slowing down. Even as you are closing up your customers' pools and handling ...

Making a pool sale is fantastic, but the relationship does not stop there.

Connecting with pool owners in your area requires careful attention to their needs.

All pool businesses need to have a marketing plan. The basic step of creating a website is often not enough of a plan to promote your business and dri...

Anyone in sales or marketing has likely heard the terms omnichannel and multichannel.