May 15, 2023 11:00:00 AM | 5 Min Read

5 Things Clients Should Know About Swimming Pool Heaters

Posted By Dan Bakotic
5 Things Clients Should Know About Swimming Pool Heaters

Swimming pool heaters are necessary for many communities, especially those in cold climates. Swimming pool heaters efficiently raise the water temperature, so your clients can extend their pool season. Choosing the right swimming pool heater for your client's needs is essential, and maintaining it properly so it doesn't break down prematurely.

Help your clients choose the right swimming pool heater that fits their needs and budget, and educate them on proper maintenance to prevent breakdowns and costly repairs. Continue reading to discover five things your buyer persona should know: 

Choosing the right swimming pool heater for your client's needs

When working with a client to design their swimming pool, it's essential to consider how many people will use it and how often. Having enough heat is crucial if your client plans to extend their pool season by using it in spring or fall when temperatures are cooler.

Consider your client's home size and whether it is an indoor or outdoor space when determining the heat needed for their pool. And to do so, keep in mind the different types of swimming pool heaters to choose from:

  • Solar heating systems are cost-effective and use sun rays to heat water, while electric heating systems are economical and require little maintenance.
  • Gas heaters are powerful and efficient but may not be the most cost-effective option. 
  • Heat pump heaters use electricity to transfer heat from the air or ground to the water and can be more energy-efficient than traditional electric heaters.

Maintaining the swimming pool heater: Dos and don'ts

As a retailer, educating your clients on proper swimming pool heater maintenance is essential to ensure optimal performance and longevity. Make sure they follow these simple tips:


  • Regularly check the water temperature to ensure the heater is working correctly.
  • Check the pressure valve to prevent accidents and maintain proper gas flow.
  • Clean out filters regularly to avoid overheating and damage from debris.
  • Follow the manufacturer's guidelines for maintenance and usage.
  • Keep the area around the pool heater clear of junk and clutter.
  • Hire professionals who provide post-sales maintenance services.


  • Operate the heater if it's not working correctly or if you suspect any damage or malfunctions.
  • Attempt any repairs or maintenance without proper knowledge or training.
  • Refrain from regular maintenance and checks, leading to costly repairs or replacement.
  • Cover the pool heater with anything or obstruct airflow to prevent proper functioning.
  • Operate the heater if there are any leaks or other signs of damage.

Exploring the cost-effectiveness of a swimming pool heater

As a retailer, you can recommend solar heaters to clients who want to save money on their utility bills and reduce their carbon footprint. Solar heating systems are cost-effective and don't require electricity or gas, making them an environmentally-friendly option.

 On the other hand, electric heaters are also a great choice since they require little maintenance and have lower upfront costs. However, they may require additional charges down the line for replacing parts. Educating your clients on the pros and cons of each type of heater is essential to help them decide on their specific needs.

Factors to consider when deciding whether a swimming pool heater is necessary

Your clients must consider the costs of heating and not heating their swimming pool before installing a pool heater. Heating an in-ground concrete pool costs an average of $1 per square foot for each degree below 70 degrees Fahrenheit (21 C). For instance, warming 50 feet by 20 feet (15 m x 6 m), a pool can cost up to $500 monthly during winter. 

Consider the energy needed to heat their home and compare it to heating their pool to determine their potential savings. Switching from electric heaters to propane heaters could save around $100-$250 per month, depending on their location and energy costs.

How to calculate the BTU requirement for your client's swimming pool heater

When considering a swimming pool heater for your client's home, it's essential to calculate the BTU requirement accurately. Various online calculators, including pool-specific ones, can help customers determine the heat for their pool. 

It's essential to inform your clients of all aspects of installing a pool heater before making any decisions. Additionally, consider other ways to keep warm during winter, such as investing in an outdoor fireplace or purchasing new blankets for the family. The expert team at MAST Sales Group can help add the right pool heater products to your product offering for your customers. 

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Topics: Retail, Service & Installation

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