Summer is here, so it's time to consider swimming pools. If you're a business owner or retailer in the swimming pool industry, you'll want to keep up with the latest trends to offer your customers the best products and services.
Why do trends matter in swimming pools? Because if you're about to build or renovate your client's backyard oasis, you want to ensure the tendencies of the moment. And how can you use them to make pools more attractive to customers? By incorporating some of these ideas into its design:
Pool Finishes That Change the Color of Water
Pool finishes that change the color of the water are a great way to add interest to homeowners' pools. There are many types of pool finishes, so choosing the right one is vital. You'll need to decide whether your client wants something basic like paint or more elaborate like tile mosaics or murals on their walls. The cost will depend on how much work needs to be done and whether materials need replacing.
Even though these finishes don't require any special tools, ensure to offer them with the proper installation services.
The Rise of Eco-Friendly and Sustainable Pools
The rise of eco-friendly and sustainable pools is another swimming pool trend you should know about. These pools are better for the environment, as they use less energy and chemicals than traditional pools. Many eco-friendly pools include saltwater pools and solar-powered pools.
For this trend, there are many different factors to consider, such as the size of the homeowner's pool, the climate in their area, and their budget.
Saltwater Pools
Saltwater pools have been around for a while. Still, they're becoming more popular as people seek ways to lower their carbon footprint. It's important to underline that saltwater pools are more expensive to install than traditional chlorine pools, but they are much easier to maintain. This can save them time and money in the long run.
These pools require special equipment; providing the correct service installment is essential.
Tanning Ledges
Tanning ledges are a great way to enjoy the sun and the pool simultaneously. They can also be used as a place to relax or to sunbathe with friends or family. They offer many benefits, such as lower running costs, reduced maintenance requirements, and reduced energy consumption.
Tanning ledges are typically made of concrete, tile, or stone. They can be installed in any pool and customized to fit your client's needs. For the installment, it's essential to take some time to decide what features will best meet people's needs before making a purchase.
Smart pools
Smart pools are the latest innovation from pool and spa manufacturers. New technologies make a more innovative way to swim that can be used in almost any type of pool--from above ground to below ground to indoor/outdoor indoor.
They can also save your client's money on water and energy costs while boosting your swimming experience with features like interactive games, fitness tracking, and more.
These pools require special equipment, and it is vital to make sure that the installer is familiar with this equipment. One such piece of equipment is the PoolSync app, a platform that allows homeowners to adjust the heat pump set point, change the sanitization level, create schedules, and receive alerts when action needs to be taken.
Immersive Landscape
The landscape of a swimming pool can be an immersive experience, with lush foliage and natural materials providing a sense of seclusion from the rest of the world. For this type of space, ensure to work with a landscape designer who is familiar with this type of design since they can be expensive to install.
Simplicity in Design
A simple design can reduce costs while providing an attractive look for your client's backyard or patio area. This simple but sophisticated trend typically features clean lines and simple shapes. They can be made of any material and customized to fit your client's needs.
Outdoor Living Space
Remodeling is an excellent option for those who want to expand their outdoor living space but need more time or money. This summer trend is perfect for people looking for something more substantial than a remodel. Last, remember to work with a landscape designer for this type of space.
The Importance of Customer Service in the Pool Industry
The importance of customer service in the pool industry can't be overstated. You compete with local companies for customers and clients as a business owner. So, customer service is essential to your marketing strategy to differentiate from your competitors.
One way to set yourself apart from other businesses in your area is by providing an experience that goes above and beyond what people expect. This will help you establish yourself as an authority figure within the community regarding swimming pools and related services like landscaping or sunroom additions.
The most important thing to remember is that customer service is more than just having a pleasant demeanor. It's about providing customers with a quality experience that makes them want to return. Here are a few tips for improving customer service in your pool business:
- Be responsive to customer inquiries. This means promptly answering messages through social media, phone calls, and emails and following up with customers to ensure their questions are answered.
- Be knowledgeable about your products and services. This will help you answer customer questions accurately and confidently.
- Be friendly and helpful. This means going the extra mile to help customers, even if it's not required.
- Be proactive in resolving customer problems. This means taking ownership of any issues and working quickly to find a solution.
- Offer additional services. This could include landscaping, sunroom additions, or pool cleaning services.
With these tips, you can ensure your clients' homes have everything they need for a fun swimming time. Don't hesitate to contact us for closer guidance about swimming pool services and the latest news. We'd love to hear from you and answer any questions you may have.
