Navigating Business Expansion with Scott Wheeler of Pools Plus

The Mast Podcast

• 25 min

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Welcome to this week’s episode of The Mast Sales Group podcast! I’m your host, Dalton Pence, the territory sales manager for Kentucky, Indianapolis to Southern Indiana, and Southern Ohio. Today, we’re joined by Scott Wheeler, the president of Pools Plus, a hugely successful pool company based out of Grand Rapids, Michigan. In this episode, Scott shares his journey from aspiring high school history teacher to leading Pools Plus, a company now celebrating its 60th year in business. He'll delve into how he strategically expanded the business from a single location to multiple stores, the importance of focusing on core profitable offerings, and the decision-making processes behind choosing new locations. Scott also discusses the challenges of competing with big box stores and online giants like Amazon, the importance of stellar customer service in retaining business, and unique employee appreciation tactics that foster a strong team culture. Key Moments: 00:00 Adapting Business Strategies Post-COVID 05:47 Expanding Business in New Areas 07:02 "Challenges in Managing Multiple Locations" 10:44 Managing Store Expansion Headaches 15:55 Profit Over Revenue Mindset 19:04 Customer Focused Service Wins 20:25 "The Future of Retail" 23:21 Michigan Winters: Inspiration & Insights Follow Scott Wheeler Website: https://poolsplusmi.com/scott-wheeler/ Linkedin: https://www.linkedin.com/in/scott-wheeler-9385192a/ Follow Mast Sales: Host LinkedIn: https://mastsalesgroup.com Company LinkedIn: https://www.linkedin.com/company/mastsalesgroup/ Podcast Website: https://mastsalesgroup.com Enjoyed this episode? Don’t miss an opportunity to gain insights from the brightest minds in the pool and outdoor living industry.