Overcoming Retail Challenges in 2025 with Chris Curcio's Expertise

The Mast Podcast

• 26 min

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Welcome to this episode of the Mast Sales Group podcast, where Dalton Pence, our host and territory sales manager, sits down with Chris Curcio, the president of Litehouse Pools and Spas. With over 40 years in the business, Chris shares invaluable insights from his journey, growing Litehouse from a single franchise to a 15-location powerhouse. This episode dives into the intricacies of managing multiple locations, the importance of delegation, and fostering a company culture that values employee appreciation. Chris also explores the dynamics of competition against big-box retailers, emphasizing the unique advantages that specialty retail offers, such as superior customer service and product knowledge. Whether you're a seasoned retail professional or just starting out, Chris's expert advice on leadership, efficiency, and maintaining a thriving business culture will provide you with actionable takeaways to elevate your business in the pool and outdoor living industry. Tune in and discover how a rising tide truly raises all ships. Key Moments 05:27 Always Accessible to Employees 09:52 Expanding Retail Footprint Hesitancy 12:07 Hiring Priorities in Pool Industry 15:54 "Enhancing Retail Through Expertise" 18:07 Overcoming 2025 Business Challenges 22:09 Hiring for Culture Fit 24:00 Encouraging Specialization in Workplaces Connect with Chris Curcio LinkedIn: https://www.linkedin.com/in/chriscurcio/ Website: https://litehouse.com/ Follow Mast Sales: Host LinkedIn: https://www.linkedin.com/in/dalton-pence-40a371143/ Company LinkedIn: https://www.linkedin.com/company/mastsalesgroup/ Podcast Website: https://www.linkedin.com/company/mastsalesgroup/ Enjoyed this episode? Don’t miss an opportunity to gain insights from the brightest minds in the pool and outdoor living industry. Subscribe to the Mast Sales Podcast, leave a review, and share this episode with anyone who loves innovation and inspiration. As always, remember: a rising tide raises all ships.